Apple’s iPhone slightly leads among American smartphone users and is approaching the halfway mark among smartphone users in the UK. However, the iPhone is losing its share in Japan, and its status in China has been mixed from 2019 through 2023. In nearly every country surveyed, the iPhone’s market penetration has been driven by younger smartphone users, while penetration rates among older smartphone users have remained relatively flat.
This MetaFAQs reports on the percentage of smartphone users using an Apple iPhone split by country and age category. Report [TUP_doc_2024_0209_ipht] in TUP Lenses: Mobile Phones; User Profile; Technology Ecosystems
Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used with a generative AI system without separate licensing and express written permission. To share or quote excerpts, please contact MetaFacts.
Dan Ness, Principal Analyst, MetaFacts, February 7, 2024
Summary
Online adults in most countries worldwide boosted their computer buying during the pandemic, only to return to near prepandemic levels. In the US and Germany, the peak was in 2021; in the UK, the highest refresh was not until 2023. Online adults in Japan maintained low levels. The highest shares of recently acquired computers were younger adults aged 18 to 24 or 25 to 34.
This MetaFAQs reports on the percentage of online adults who acquired a primary PC in the previous 12 months, split by country and age group.
A pandemic rise for Americans, Germans, and Chinese, with the UK delayed
Adults in each country responded differently to the pandemic in their computer acquisition, with Americans, Germans, and Chinese at the forefront of increasing their replacement rates
The rise has been followed by a return to previous levels for Americans
Adults in the UK maintained low yet stable rates through 2022 and then stepped up in 2023 in a big way
Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used with a generative AI system without separate licensing and express written permission. To share or quote excerpts, please contact MetaFacts.
As a chilling trend for the printer industry, one of the fastest growing segments among Americans is the growing percentage of those who do not use a printer at home, at their workplace, in a school or library, or anywhere else. Furthermore, Gen Z adults, often considered a forerunner of market adoption, stand out for their disadoption.
This MetaFAQs reports on the percentages of Americans based on their active printer and home printer usage in two mutually exclusive ways: those using any printer or no printer and those using a home printer or not using a home printer. We have split the results by generation – Gen Z, millennial, Gen X, Boomer, and Silent/Greatest – from 2010 through 2023. Report [TUP_doc_2024_0206_otpr] in TUP Lenses: Printers; User Profile
Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used with a generative AI system without separate licensing and express written permission. To share or quote excerpts, please contact MetaFacts.
With the onset of the pandemic, there were many divisions between those who worked remotely and those who never worked remotely. One distinguishing characteristic was the employee’s age, although this factor is associated with many other socioeconomic characteristics. From a broad under-40 and 40-plus perspective, employees further along and in more information-oriented professions had higher remote working rates, while younger adults starting their careers had lower rates.
Since 2021, the age gap between remote and non-remote employees has narrowed in most of the countries surveyed—the US, Germany, the UK, and Japan.
This MetaFAQs reports on the percentage of employees who never work remotely by country and age group (18 to 39 and 40+), detailing the trend from 2021 to 2023. Report [TUP_doc_2024_0206_wfht] in TUP Lenses: User Profile; Work/Life Balance
Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used with a generative AI system without separate licensing and express written permission. To share or quote excerpts, please contact MetaFacts.
The unbundling of American home PCs and home printers – One of the biggest home technology shifts among American adults involves their use (or non-use) of home computers and home printers. Only a decade ago, it was widespread practice to have both a home computer and home printer, and often to buy them at the same time. That has changed dramatically, as the number of Americans using both has plummeted. Instead, there has been substantial growth in the share of Americans using only a home printer or neither a home computer nor a home printer. This shift has played out differently among Gen Z and millennial Americans than among Gen X or Silent/Greatest generations.
This MetaFAQs reports on the number and percentage of Americans by their combination of use and non-use of home computers and home printers. These are split by generational age group. Report [TUP_doc_2024_0205_core] in TUP Lenses: PCs; Printers; User Profile
Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used with a generative AI system without separate licensing and express written permission. To share or quote excerpts, please contact MetaFacts.
Dan Ness, Principal Analyst, MetaFacts, February 4, 2024
Summary
The practice of working across the web using collaborative platforms such as Google Docs has remained largely unchanged since 2018. Among millennials in China and the US, the activity has even decreased. Gen Z adults across most countries surveyed have the highest or second-highest penetration rates.
This MetaFAQs reports on the percentage of online adults who regularly collaborate on work files in the US, Germany, the UK, Japan, and China split by age generation.
Collaborating on work files has only crept into later generations
There’s a corporate motivational statement: Teamwork makes the dream work. Gen Z adults in the UK and Germany appear to be taking this more to heart than earlier generations
The regular use of collaborative platforms has not substantially changed since 2018, except for nominal growth in Germany and China’s Gen Z and Gen X adults
In the US, Japan, and China, Gen Z adults are just as likely or less likely than millennials to have the highest shares of those regularly using collaborative platforms for work-related files
Across all countries surveyed, the Boomer/Silent generations have the lowest levels of work file collaboration
Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used with a generative AI system without separate licensing and express written permission. To share or quote excerpts, please contact MetaFacts.
Dan Ness, Principal Analyst, MetaFacts, February 2, 2024
Summary
Anchoring Apple’s market strength is its technology ecosystem, primarily when more than one Apple device is used with another. One of the most basic market metrics of Apple’s progress is whether an adult is using at least one Apple OS device – an iPhone, an iPad, or a Mac.
This MetaFAQs reports on the percentage of online adults actively using at least one Apple OS device, split by country and age generation.
Apple’s growing market penetration, especially among later generations
Over half of all Gen Z and millennial adults in the US, UK, Japan, and China use at least one Apple device – an iPhone, iPad, or Mac
Among Gen Z adults in the US and Japan, Apple is approaching the three-quarter level in the market penetration of any of their key devices
The lowest level is among early generation Germans, those Boomers/Silent Generation Germans born in 1964 or earlier, where the share is two in nine. Even though this share is the lowest of all of the countries and generations surveyed, Apple’s penetration has risen within this group since 2020
Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used with a generative AI system without separate licensing and express written permission. To share or quote excerpts, please contact MetaFacts.
Dan Ness, Principal Analyst, MetaFacts, February 1, 2024
Summary
Even before the pandemic, working remotely has been a mixed blessing for IT staff. While many employees in the information technology industry are able to work remotely and support geographically dispersed organizations, many have historically needed to work well beyond the confines of a 40-hour workweek or 9 to 5 schedule. Similarly, many workers in real estate and other professions have experienced the benefits that come with pitfalls. With the onset of the pandemic, the gap has become clearer between employees in these industries and the average worker.
This MetaFAQs reports on the percentage of employees in the IT/FIRE/Professional industries who work remotely at least some of the time, and contrasts their share with the national averages in the US, Germany, UK, Japan, and China.
Industries apart when it comes to remote work
Employees in the IT/FIRE/Professional industries have consistently higher rates of working remotely than the national averages
The gap for remote workers in these industries is exceptionally wide across most countries surveyed, except in China which has maintained the highest national remote working rate
In Japan, as remote work dropped to nearly one-third of employed adults, the rate continues to hover around two-thirds within these industries
Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used with a generative AI system without separate licensing and express written permission. To share or quote excerpts, please contact MetaFacts.
Game consoles have been a fixture among a sizable portion of adults for decades, although each earlier generation continues to lose interest. Since 2018, fewer adults in later generations have actively used a game console with each passing year.
This MetaFAQs reports on the multi-year change in the percentage of online adults in the US, Germany, the UK, Japan, and China who actively use a game console, split by age generation. Report [TUP_doc_2024_0130_cont] in TUP Lenses: User Profile; Activities; Game Consoles, Gaming PCs, and Game-Playing; Home Entertainment
Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used with a generative AI system without separate licensing and express written permission. To share or quote excerpts, please contact MetaFacts.
Dan Ness, Principal Analyst, MetaFacts, January 29, 2024
Summary
Remote workers make up nearly half of online workers in the US, Germany, and the UK. In Japan, remote working rates are lower, and among China’s socioeconomically elite online workers, the rates are higher. Smaller employers generally have the highest percentage of workers working remotely, although the pattern is not significantly different among medium and large employers. Remote working rates in 2023 are slightly lower in 2023 than in 2022, although not substantially so.
This MetaFAQs reports on the number of online adults working remotely in the US, Germany, the UK, Japan, and China, split by the employer’s size.
Remote working trends by country for employers of all sizes
Following the onset of the Covid pandemic, remote working has become the norm for working adults in most countries surveyed
In the US and the UK, the percentage of workers working remotely has dropped slowly to approach the halfway mark
In Germany, remote working peaked in 2021 and has since declined
In Japan, remote work also peaked in 2021, although it has never reached the levels in other countries surveyed
The socioeconomically elite adults surveyed strongly increased remote work to a peak in 2022, which has since subsided slightly
Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used with a generative AI system without separate licensing and express written permission. To share or quote excerpts, please contact MetaFacts.