Younger adults are more likely to be sporting a used or refurbished device than older adults. This is especially true in the US, Germany, and the UK. Some of this practice is due to current socioeconomic challenges among younger adults.
This MetaFAQ reports on the percentage primary devices that are used or refurbished, including a smartphone, feature phone, computer, tablet, or game console. Report [TUP_doc_2024_0203_refu] in TUP Lenses: Devices; PCs; Mobile Phones; User Profile; Game Consoles, Gaming PCs, and Game-Playing
The top American page makers
The most active users of printers are generations in the middle, even while overall printer penetration is higher among earlier generations. Older millennial Americans have the very highest share of those who print more than 100 pages per month. Socioeconomic groups with higher incomes, further educational attainment, or children in the household include some of the busiest printer users.
This MetaFAQs reports on the percentage of Americans printing 100 or more pages per month, split by generation and detailing penetration among many historically advantaged and disadvantaged socioeconomic groups. Report [TUP_doc_2024_0202_page] in TUP Lenses: Printers; User Profile
Printer market highlights and trends
The printer market enjoyed an early pandemic bump, but the long-term decline in printer use has returned, following the decline in computer use and the increase in smartphone, cloud, and social network usage. The latest generation – Gen Z – has not embraced printing, and when they do print, it’s often with a borrowed printer or printing service. A focus on certain groups of productivity and classic printing activities may renew attention to printing.
This TUPdate presentation highlights trends in the market demand for printers and printing, drawing on results from TUP in 2010 to the present, which are based on surveys of over 105,000 American online adults. In addition to printer-specific brands and printing activities, it includes the long-term trends affecting printers. These trends include: the growing shift to smartphone use, the declining use of personal computers, and the habits and preferences of later generations (Gen Z) versus those of earlier generations (Boomers and Silent Generation). It provides a review of printers in the market, who’s using them, why they’re using them (or not), and how forces in the economy and long-term trends in technology usage have an impact on the printer market. Report [TUP_doc_2024_0125_prtr] in TUP Lenses: Printers; Activities; User Profile
Youth using used smartphones
Economic pressures have supported younger adults, often with lower employment rates and limited funds, in turning toward acquiring technology from friends, family, or the refurbished device market. Refurbished or used smartphones are more widely used in the UK than in many other countries. Usage is especially high among adults aged 18 to 24 as compared to other age groups, a finding that is consistent across the US, Germany, the UK, Japan, and China. Generally, the use of a used/refurbished smartphone shrinks with age.
This MetaFAQs reports on the percentage of smartphone users who are using a used/refurbished smartphone by country. Report [TUP_doc_2024_0121_yref] in TUP Lenses: Devices; Mobile Phones; User Profile
Used and refurbished computer market health and youth
The market for used or refurbished computers is healthy, steady, and widespread. It is a common and ongoing practice among adults in the US, Germany, UK, and Japan. There is a youthful skew, especially among younger Americans.
This MetaFAQ reports on the percentage of home PCs acquired as used or refurbished, split by country and user age group.
Youth versus experience: the new/used computer divide
Employers are saddling younger adults with used/refurbished computers. Over one-third of American adults aged 18 to 24 actively using an employer-provided PC are using one previously used by someone else. In the UK, that rate among younger adults is nearly as high. Older adults don’t have as high a rate.
This MetaFAQs reports on the percentage of PC users actively using a used/refurbished computer by computer ownership and age group within the US, UK, Germany, Japan, and China. Report [TUP_doc_2023_1101_used] in TUP Lenses: PCs; Mobile Phones; User Profile
Notebook/laptop usage by socioeconomic groups
Older Americans have discovered laptops as they increasingly see the appeal of mobile computing. Americans working from home had a momentary surge in laptop usage while working at home.
Market penetration rates have dropped to pre-pandemic levels or below. Historically disadvantaged groups have had the sharpest decline in active laptop use.
This TUPdate looks at the profile of American adults who currently use a notebook/laptop along several lines: the socioeconomic group they are part of, their life stage, employment status, and age.
Smartphone usage by socioeconomic groups
A surging group of older Americans has adopted smartphones, driving up the average age of smartphone users. Market growth took place among upper and lower socioeconomic groups, balancing many past inequities. While the younger Gen Z generation is often envisioned as exclusively using newer technology, economic realities have contributed to the temporary decline in smartphone use.
This TUPdate looks at the profile of American adults who currently use a smartphone along several lines: the socioeconomic group they are part of, their life stage, employment status, and age.
Windows notebook usage by socioeconomic groups
Windows laptop/notebook computers have declined in use during the pandemic, especially among traditionally disadvantaged groups of Americans. No traditionally disadvantaged groups have higher market penetration rates than those historically advantaged. Employment status is a major factor associated with Windows laptop usage, less so than age.
This TUPdate looks at the profile of American adults who currently use a Windows laptop/notebook along several lines: the socioeconomic group they are part of, their life stage, employment status, and age.
Apple computer usage by socioeconomic groups
Apple computers grew in usage during the pandemic, only to shrink below pre-pandemic levels. The shape and composition of the active Apple computer user base maintained relative strength among historically advantaged Americans and much less so among the traditionally disadvantaged. Advantaged Americans have been the ficklest. The skew toward younger Americans using Apple computers has flattened as older Americans increase their usage.
This TUPdate looks at the profile of American adults who currently use an Apple computer along several lines: the socioeconomic group they are part of, their life stage, employment status, and age.