Are video calls and meetings as widespread as tech media implies? How much have webcams and video calls and meetings reached into the everyday experience of the average online adult? This MetaFAQs reports on the usage trend since before the pandemic for online adults in the US, the UK, Germany, and Japan. It further splits video calling/conferencing by smartphone, home PC, or work PC. Furthermore, because change has not affected everyone the same, it details the trend among life stage segments – employment status, age group, and presence of children.
As video plays an increasing role in our daily lives across social media and other communication platforms, it’s no surprise that video calls are also becoming more and more mainstream. 55% of all online American adults report regularly participating in video calls. This MetaFAQs profiles regular video call participants by several critical demographic and behavioral factors distinctive from the average American online adult: age and gender; employment status; life stage (age, employment status, presence of children); and technology ecosystem entrenchment. Report [TUP_doc_2022_0715_mode] in TUP Lenses: Activities, Communication.
What we do paints a richer picture than what we carry or own. All computers are not used the same and nor are smartphones or tablets. Each user has their preference about how they spend their time. Also, each user expresses their choices about which connected devices they turn to for each type of activity. While some see their tablets as passive movie screens, others rely on them as communication hubs. Some users prefer to shop on a computer, while others rely more on their smartphones.
This TUP Highlights report includes the following sections: main activities across all tech devices, major activities for each device type, activities unique to which device type, cross-device activities, the profile of activity type users, major activities for a market segment, home entertainment activities, the profile by key activities, and listening activities.
During the pandemic, employees suddenly working from home accelerated their use of videoconferencing, home computers, and other connected devices. Similarly, those not employed outside the home sought ways to stay connected with others or help their students continue their education. Communication activities ranging from videoconferencing to video calls, email, group chats, and text messaging are at the heart of these connections. Market adoption has not been assured nor evenly distributed, as only some segments adopted behaviors they continued. Meanwhile, other segments dallied with new communication methods and then returned to their old ways.
This TUP Highlights report includes the following sections: communication activities by device type, communication activities among those working from home, devices used for work-related communication, and top communication activities.
Work-related video calls had been growing in use even before the pandemic. Platforms such as Apple Facetime, and video calling services within Microsoft Teams and Zoom helped them come into regular use, even while employees have many other ways to communicate – email, text, and collaboration platforms like Slack and Microsoft Teams. Nearly between 30% and 46% of employees in the US, UK, Germany, and Japan regularly use one of their connected devices to make or receive work-related video calls. This MetaFAQs reports on the number of employees regularly using their connected devices for work-related video calls, detailing each device type used – smartphone, home PC, work PC, or tablet – by the size of their employer – <20 employees, 20-499 employees, or 500+ employees.
Among the many ways people use their connected devices, communication remains central to most users’ activities. Communication became more important than ever as employees working from home sought to collaborate and meet during the pandemic. Simultaneously, people not employed outside the home reached out for connections and information. From video calls to group meetings such as using Zoom or Microsoft Teams, many users shifted their communication patterns and adopted new tools. This MetaFAQs report details the market penetration of regular use of many types of communication tools across the US, UK, Germany, and Japan, each split by age group.
Dan Ness, Principal Analyst, MetaFacts, May 15, 2020 Progress toward work-life separation, until sudden integration I will admit to having recently used more than one cliché about these being “unprecedented times” or even that we’re headed towards a “new normal”. When it comes to work-life balance, what was “normal” is all-too “precedented”. For years, PCs…
This TUPdate investigates and profiles working Americans who are working from home. With the COVID-19 pandemic and economic shifts taking place now, many are not technologically ready for a work-at-home or stay-at-home experience.
MetaFacts conducted a series of surveys during the periods March 26-30, 2020, and April 8, 2020.