Active game-players by platforms

Game consoles get most of the attention in the gaming market. Many more online adults actively play immersive or other games using their connected devices – smartphones, tablets, or computers – than use game consoles. Outside of the US, Windows PCs outnumber smartphones as the game-playing platform of choice, especially in Germany and Japan. This TUP analysis reports the number of online adults actively playing immersive or other games by platform type and country.

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American first-time and repeat buyer purchase plans

As economic shifts, supply chain issues, and the effects of the pandemic linger, Americans continue to express their interest in technology products. However, their current purchase plans are all over the map, with several vital products experiencing a collapse in buyer interest. Tablets and smartwatches are looking up, printers down, and wireless item trackers are flat as consumers reel through their ups and downs.
This MetaFAQs reports on the purchase plans of online Americans for a smartwatch, printer, smartphone (iPhone or Android), wireless item tracker, home computer, fitness tracker, or tablet. The analysis splits 1st-time buyers from repeat buyers while also reporting on the number of current users without plans and those out of the market.

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Windows and Apple computers decline in use while iPhone and Androids battle

Online adults around the world have continued to use fewer devices than in the past. Computers have been declining in use both in numbers and overall market penetration. Windows PCs have continued their trend of being used by fewer adults, as smartphones grow in their breadth of usage. This MetaFAQs reports on the percentage of online adults using Windows PCs, Apple Macs, Apple iPhones, Android smartphones, Apple iPads, Android tablets, and Windows tablets.

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Which is winning consumer interest – iPhone or Android smartphones?

Forward-looking interest is stronger for Apple iPhones than for Android smartphones across most countries surveyed. Apple is strongest among younger adults and adults of all ages currently working from home. This MetaFAQs reports the smartphone purchase plans for the next 12 months among online adults in the US, Germany, UK, Japan, and China.

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Foldable smartphone early adopters

Foldables – smartphones with screens that can be folded – have received substantial media attention while actual sales have been limited. MetaFacts tested the actual acceptance of foldable smartphones among the general online public. (Note: This survey is of the general online public, not only of early adopters, technology enthusiasts, or influencers.) MetaFacts added one question to the annual TUP/Technology User Profile questionnaire and we found 121 respondents that report using a foldable smartphone out of 13,641 online adult respondents across the US, UK, Germany, Japan, and China. The highest share of usage was for Huawei foldable in China.
This sample size is too tiny to profile or size foldables users definitively. Treat the following as directional about the earliest foldables adopters. We can use these research results as confirmation that actual current foldables usage is minimal.

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Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used with a generative AI system without separate licensing and express written permission. To share or quote excerpts, please contact MetaFacts.