MetaFacts TUP/Technology User Profile analysis results for subscribers
There are certain activities that transcend form factors, such that they are popular with every type. This TUPdate identifies regular activities that are high on the list for smartphones, PCs, and tablets, those popular on two of the three, or unique to one type.
What we do defines us more than what we are carrying. This MetaFAQs profiles smartphone users by their regular activities – those which are most popular worldwide and those unique to the country. It further splits out activities into four groups: younger and older adults that are employed versus those who are not employed outside the home.
The market share of actively used smartphones varies substantially by country. Apple leads where Samsung or Huawei don’t, and vice versa. This MetaFAQs reports on the share of active installed based on online adults in the US, Germany, UK, Japan, and China’s most-educated adults.
Fifty percent more online Americans plan to buy an iPhone than an Android smartphone.
Many employees who work only from home have plans to purchase new technology. This MetaFAQs reports on employees who work only from home who plan to purchase a desktop or mobile PC, notebook/laptop PC, desktop PC, Chromebook, tablet, smartphone, Apple iPhone, or Android Smartphone in the US, UK, Germany, Japan, China, and India in 2020.
Dan Ness, Principal Analyst, MetaFacts, October 21, 2020 Do more employees use Apple or Samsung smartphones? How has the active installed base share changed between 2018 and 2020? This MetaFAQs reports on the active installed base of smartphones among employees in the US, Germany, and China. About MetaFAQs MetaFAQs are answers to frequently asked questions…
Dan Ness, Principal Analyst, MetaFacts, October 13, 2020 Apple iPhones appeal more strongly to some age groups than others, just as certain wireless carriers have attracted more of some age groups than others. This MetaFAQs looks at the age distribution of American Apple iPhone users by their wireless carrier. About MetaFAQs MetaFAQs are answers to…
Dan Ness, Principal Analyst, MetaFacts, March 1, 2018 Among voice assistant users, Apple AirPods have the most recent use of a listening device, with 78% having used it on the day we surveyed them. This high active-usage rate is closely followed by Apple notebooks or desktop Macs. Android smartphones rank last for this most-recent-use measure,…
Creativity eludes definition, yet we know and admire it when we see or feel it. Well beyond simple clicks, creative activities greatly add to the collective oeuvre while also giving voice to expression.
It might well be argued that creativity is shown in the clever use of hashtags, emojis, or Snapchat video filters. I’m choosing to identify creativity broadly and practically – how the most-creative, most-involved tech activities get done. Activities such as creating presentations and videos require forethought and a blending of skills. Some activities such as taking photographs are now so widely commonplace that the activity spans the professional photographer to the budding amateur. So, for this analysis, I’m considering this a moderately-creative activity.