MetaFacts TUP/Technology User Profile analysis results for subscribers
With each passing year since 2017, fewer Americans are using home printers. Also, the average number of home printers per person is declining. This MetaFAQs reports on the percentage of American adults regularly using a home printer and the average (mean) number of home printers they regularly use.
American households have embraced technology products and services in a big way for home entertainment, finances, shopping, and even working from home. This TUP Highlights report reports on important usage shifts and trends among American households: game consoles, smartwatches, printers, streaming music, video doorbells, VR headsets, and much more. Further, this report identifies the changes from 2019 to 2021 among socioeconomic groups that have been historically advantaged or disadvantaged. Included are the shifts in penetration rates for smartphones, PCs, home PCs, tablets, and home printers for the total market as well as within major market segments.
Sociodemographically distinct groups vary in composition, technology devices and services, and how they use what they have. Most advantaged groups have bolstered their technology collection during the pandemic and increased their usage levels. Most disadvantaged segments, meanwhile, have used what they have at hand more so than acquiring newer technology. Older millennials have the wealthiest collection of technology devices, well above that of every other age group. This TUP Highlights report includes the following sections: usage segments, segments, and trends in segments.
With the onset of the pandemic, having a well-appointed home office became important both for employees working from home and parents of school-aged children. Canon home printers are being used by 15% of online Americans. This MetaFAQs profiles users of Canon home printers by several critical demographic and behavioral factors distinctive from the average American online adult: employment status, life stage, and the number of home PCs used.
After the emergence of COVID, many people suddenly needed to outfit their homes with technology such as they would use in their workplace or school. Their home technology often included a home printer. Epson home printers are being used by 8% of online Americans. This MetaFAQs profiles users of Epson home printers by several critical demographic and behavioral factors distinctive from the average American online adult: employment status, life stage, and the number of home PCs used.
Americans working from home or having school kids at home often benefit from having a home printer. Brother home printers are being used by 9% of online Americans. This MetaFAQs profiles users of Brother home printers by several critical demographic and behavioral factors distinctive from the average American online adult: employment status, life stage, and the number of home PCs used.
HP has the preeminent market position in home printers. HP home printers are being used by 27% of online Americans. This MetaFAQs profiles users of HP home printers by several critical demographic and behavioral factors distinctive from the average American online adult: age, age within gender, employment status, and life stage.
Employees have a wide range of devices they regularly use for many work-related activities. Professional creative software is often the most demanding. However, the response to the pandemic has led to many employees working from home and using different devices than they typically use.
This MetaFAQs reports on the number of US, Germany, UK, and Japanese employees who regularly use professional creative software. It details how many use it on their primary computer, home computer, work computer, smartphone, or tablet.
Home printers are a regular part of life for three-quarters of online adults in the US, UK, Germany, and Japan. This MetaFAQs uses home printer activities to segment home printer users into five groups, from those focused on home economics or sharing with others to others working from home. Further, it details the size of each segment for each country surveyed.
In an increasingly digital age, printing is still necessary for some. And sometimes on a large scale. 15% of all online American adults report using a computer printer to print 100 or more pages per month.
This MetaFAQs reports on those American adults in 2021 who print more than 100 pages a month by age group, age and gender, employment status, life stage, number of home PCs, and technology ecosystem entrenchment.