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MetaFacts TUP/Technology User Profile analysis results for subscribers

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Tag: Households

Posted on March 24, 2024May 20, 2024

US persists in having fewer employed online adults

The workforce has shifted strongly following the onset of the pandemic, affected by remote working, seesawing employer and national responses, and economic reverberations. In the US, there has been a persistent and noticeable shift from full-time or part-time employment to self-employed or gig working. Among the countries surveyed, Germany has the smallest share of online adults in the labor force.

This MetaFAQs reports on the percentage of online adults employed (full-time or part-time) and those in the labor force (employed, self-employed, or currently unemployed). The data from 2017 through 2023 is split by country: US, Germany, UK, and Japan. Report [TUP_doc_2024_0324_empt] in TUP Lenses: User Profile; Households

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Posted on March 1, 2024June 4, 2024

Family size continues to influence connected device usage levels

Blame the soccer moms, the helicopter parents, or the kids. Or just accept that technology is a bigger part of the lives of those in larger households–either for fun, shopping, of getting things done. Adults in larger households use their connected devices for more hours than those with only one or two persons. This pattern has been true since 2018 and across nearly all countries surveyed from 2018 through 2023.

This MetaFAQs reports the average (mean) number of weekly hours adults use their connected devices – smartphones, computers, or tablets – by country and household size.. Report [TUP_doc_2024_0301_bust] in TUP Lenses: Devices; PCs; Mobile Phones; Tablets; User Profile; Households

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Posted on February 19, 2024February 29, 2024

US trails in employed online users

Globally, four in ten to six in ten online adults are working full-time or part-time. The use of online devices has broadened well beyond employed persons to include adults with a wide variety of employment statuses: retired, students, self-employed, unemployed, or otherwise not employed outside of the home. Among the countries surveyed, the US has the lowest share of online adults employed full-time or part-time.
This MetaFAQs reports on the percentage of online adults employed full-time or part-time. Report [TUP_doc_2024_0219_empl] in TUP Lenses: User Profile; Households

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Posted on January 31, 2022November 13, 2023

Technology profile of currently unemployed Americans aged 18-49

The COVID pandemic made clear many socioeconomic inequities between Americans, as the impact of the virus was felt differently in great part depending on their educational attainment, occupation, employment status, and other factors.
This TUPdate focuses on one segment – currently unemployed Americans aged 18-49 – reporting their market size and profiling their usage of connected devices, which devices they do or don’t use, how much they use them, and the intensity of changes since before the pandemic.

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Posted on December 22, 2021October 10, 2022

Technology profile of American childless partnered employees aged 18-49

The COVID pandemic made clear many socioeconomic inequities between Americans, as the impact of the virus was felt differently in great part depending on their educational attainment, occupation, employment status, and other factors.
This TUPdate focuses on one segment – employed Americans aged 18 to 49 who have a married or unmarried partner and who do not have a child 17 or younger in their household – reporting their market size and profiling their usage of connected devices, which devices they do or don’t use, how much they use them, and the intensity of changes since before the pandemic.

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Posted on December 20, 2021November 13, 2023

Technology profile of low income renters

During the pandemic, low-income American renters were a large segment of Americans strongly disrupted by shutdowns, work interruptions, and even evictions. This historically socioeconomically disadvantaged market segment has the potential to benefit from technology that can enable less dangerous occupations, although starting from lower-than-average market penetration levels. This MetaFacts TUPdate report details how far below average this segment is in their use of connected devices, which types of devices they are (and aren’t) using, and how often they’re using what they have. Furthermore, it quantifies how many online adults in this segment do (and don’t) work from home.

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Posted on December 15, 2021October 10, 2022

Technology profile of Asian American college graduates

The COVID pandemic made clear many socioeconomic inequities between Americans, as the impact of the virus was felt differently in great part depending on their educational attainment, occupation, employment status, and other factors.
This TUPdate focuses on one segment – Americans aged 18 and older who have graduated college and identify as Asian – reporting their market size and profiling their usage of connected devices, which devices they do or don’t use, how much they use them, and the intensity of changes since before the pandemic.

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Posted on November 29, 2021October 7, 2022

Technology of single American parents

During the pandemic, parents without a spouse or partner have faced extra stresses, as they deal with school closures, childcare being less available, and other similar challenges. This TUPdate investigates this socially disadvantaged group to report on their current use of technology products and services – penetration by device type, hours of usage, number of devices, and work-from-home status.

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Posted on November 22, 2021November 13, 2023

Technology profile of Hispanic Americans aged 18-49

During the pandemic, socioeconomically advantaged groups changed their collection and usage of technology devices differently than historically disadvantaged groups. Age 18-49 Hispanic Americans have a higher-than-average share of technology devices than disadvantaged Americans as a group. This group has significantly increased its connected device usage between 2020 and 2021. This TUPdate reports on this group’s status and change in connected devices by type – PCs, home PCs, work PCs, smartphones, game consoles, tablets, and feature phones. It also reports their work-from-home status, hourly device usage, number of devices, and market size.

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Posted on November 17, 2021October 10, 2022

Technology profile of partnered American employed homeowner college graduates with children

During the pandemic, socioeconomically advantaged groups changed their collection and usage of technology devices differently than historically disadvantaged groups. Partnered American employed homeowner college graduates with children are a group that has many of the factors positively aligned with advantaged groups. This group has some of the highest penetration rates for technology products. This group significantly increased its collection of connected devices between 2020 and 2021, even while it already had more than the average advantaged American. This TUPdate reports on this group’s status and change in connected devices by type – PCs, home PCs, work PCs, smartphones, game consoles, tablets, and feature phones. It also reports their work from home status, hourly device usage, and market size.

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TUP TOPICS

  • Activities
  • Age
  • Age Groups
  • Android
  • Apple
  • Boomers
  • Commercial
  • Communication
  • Computers
  • Connected devices
  • Devices
  • Ecosystems
  • Elders
  • Employees
  • Employment status
  • Generations
  • Gen X
  • Gen Z
  • Home PCs
  • iPad
  • iPhone
  • Life stage
  • Market penetration
  • Microsoft
  • Microsoft Windows
  • Millennials
  • Mobile phones
  • Operating systems
  • Pandemic
  • PC activities
  • PCs
  • Penetration
  • Printers
  • Remote workers
  • Remote working
  • Smartphone activities
  • Smartphones
  • Sociodemographics
  • Tablets
  • Technology Ecosystems
  • Trends
  • User Profile
  • Windows
  • Work-related activities
  • Work from home

RECENT METAFAQS, TUPDATES, AND HIGHLIGHTS

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  • Number of printer users using refilled ink or toner by country and generation
  • Aging ASUS work computers due for a refresh
  • Lenovo work computer users-a stable if unexcited group
  • Apple work computer users at a crossroads
  • Dell’s moribund home computer base
  • iPhone user base – broader and still somehow different
  • Lenovo’s leading edge – in home computing
  • Brother home printer successes may lead to future challenges
  • Inertia and tradition defend Epson home printer installed base

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