Market penetration – Page 12 – MetaFacts TUP Client Portal

October 24, 2020October 8, 2022

Home PC use declined in 2020, especially among non-White, non-Asian online Americans [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, October 24, 2020 Among online Americans, Home PC use declined overall between mid-2019 and mid-2020. Declines were not even by ethnicity/Hispanic groups. This MetaFAQs splits the market penetration of home PCs by White/non-Hispanic, Asian/non-Hispanic, Black/non-Hispanic, Hispanic, and Other/non-Hispanic online Americans. About MetaFAQs MetaFAQs are answers to frequently asked questions about…

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October 17, 2020November 13, 2023

PC use declined in 2020, especially among non-White, non-Asian online Americans [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, October 17, 2020 Fewer online Americans were regularly using a PC in mid-2020 than in mid-2019. This MetaFAQs splits PC penetration rates by ethnic/Hispanic groups. About MetaFAQs MetaFAQs are answers to frequently asked questions about technology users. The research results showcase the TUP/Technology User Profile study, MetaFacts’ survey of a…

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October 10, 2020November 1, 2024

Key device usage by ethnic/Hispanic income group and household income [MetaFAQs]

Are smartphones mostly being used by higher income Americans? Is there a digital divide by ethnic/Hispanic group within upper and lower income groups? This MetaFAQs looks at the market penetration of smartphones, PCs, tablets, and feature/basic cell phones among White/non-Hispanic, Black/non-Hispanic, Asian/non-Hispanic, Hispanic, and other groups. About MetaFAQsMetaFAQs are answers to frequently asked questions about…

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October 3, 2020November 3, 2024

Key device usage by ethnic/Hispanic group and educational status [MetaFAQs]

Does having a college education or not coupled with ethnic/Hispanic group make a difference in the market penetration of key connected devices? Do White/non-Hispanic college graduates have higher levels of device use then Black/non-Hispanic or other groups? Does this vary by device type? This MetaFAQs reports on the active penetration of smartphones, PCs, tablets, and…

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September 26, 2020November 3, 2024

Key device usage by ethnic/Hispanic group [MetaFAQs]

Is there a divide in which ethnic/Hispanic group of Americans use connected devices? Do some groups use smartphones or PCs at a higher or lower rate than others? Do tablets or feature/basic cell phones have a higher or lower penetration rate? This MetaFAQs reports on the usage of connected devices by type among online Americans…

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May 2, 2019November 3, 2024

Who are the tablet-first pioneers? [TUPdate]

Dan Ness, Principal Analyst, MetaFacts, May 2, 2019 Will tablets go mainstream, so much so that they’re the first device consumers reach for? A persistent yet small group of Americans use their tablet more than a smartphone or PC. Are the rest missing something? Might this edge group grow? The size of the tablet-first segment…

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April 11, 2019November 3, 2024

How central and vital are home PCs? [TUPdate]

Home PCs users are very active, yet they don’t only stay at home on their computers. They use a wide variety of other connected devices. The majority of home PC users (82% to 95%) also use a mobile phone. Of these, smartphones dominate. It may some surprise those steeped in technology that basic cell phones/feature…

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March 8, 2019November 1, 2024

Working women worldwide have broad technology usage [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, March 8, 2019 Women in nearly every employment role are using a broad mix of technology devices, from PCs to Smartphones, Printers, and Tablets. The strongest users of connected devices are among women employed in marketing, information technology, and finance or accounting roles. This is based on the results of…

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Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used with a generative AI system without separate licensing and express written permission. To share or quote excerpts, please contact MetaFacts.