MetaFacts TUP/Technology User Profile analysis results for subscribers
This TUP Highlights Report profiles smartphones – their market penetration, user demographic profile, their regular activities, usage profile, key competitors, and purchase plans.
Entertainment, communication, and smart homes have all evolved beyond requiring typing on a keyboard or sitting near PC speakers. Wearable and hearables have extended a broad range of audible activities further towards a more personal convenience. However, active usage of any wearables or hearables has varied considerably across market segments. While Bluetooth headphones are widespread, VR headsets persist as niche products among a younger, more affluent, and tech-savvy segment. Smart speakers, in contrast, are showing signs of having peaked after rising in use among a middle market.
This TUP Highlights report includes the following sections: wearables penetration, hearables penetration, wearable devices used, trends in wearables and hearables, purchase plans for wearables, listening activities, penetration of voice assistant usage, the profile of voice assistant users, the profile of hearables users, and the profile of wearables users.
Having fun and winning is essential to many Americans, and some buy specialized desktop PCs designed for optimal performance and upgradeability. This MetaFAQs profiles the small, hardy group of intensive mobile gamers, the 8% of online Americans actively using gaming desktops, detailing the critical demographic and behavioral factors distinctive from the average American online adult: age group and age within gender, employment status, household size, number of home PCs used, and mix of technology ecosystems.
Hearables are having a tumultuous time during the pandemic, and users adapt to shifting situations. Webcams are a significant force, as are wireless Bluetooth headsets, both pivotal for users working or schooling from home. Meanwhile, voice-enabled speakers have reached a plateau, reaching their largest share among neither the youngest nor oldest adults. Smartwatches have made inroads across nearly all age groups, especially younger employed adults.
This TUP Highlights report includes the following sections: purchase plans for wearables, hearables penetration, wearables penetration, trends in consumer electronics, the profile of hearables users, the profile of wearables users, the profile of key consumer electronics users, and device activities compared to consumer electronics.
Text messaging, emailing, and using platforms like Slack and Teams have grown as a substitute for preparing finished documents. Almost half of online Americans regularly use their connected devices to write and manage documents. This MetaFAQs profiles these writers by several critical demographic and behavioral factors distinctive from the average American online adult: age group and age within gender, employment status, number of PCs used, employer-provided PC, and mix of technology ecosystems.
Voices have the promise to enable a keyboard-free digital experience, and yet regular usage has not reached even half of the population. This MetaFAQs reports on the percentage of online adults in the US, Germany, UK, and Japan that regularly use a voice assistant or smart speaker.
Work-related email continues to be part of most employees’ lives, on top of their other communication tools such as Zoom, Slack, or Teams. This MetaFAQs reports on the number of employees regularly using their connected devices for work email, detailing each device type used – smartphone, home PC, work PC, or tablet – by the size of their employer: <20 employees, 20-499 employees, or 500+ employees.
Work-related group chats/discussions such as with Slack or Microsoft Teams have grown to become part of many employees’ lives. Nearly half of American and one-third of Japanese employees use one of these collaborative communication platforms. This MetaFAQs reports on the number of employees regularly using their connected devices for work-related group chats/discussions, detailing each device type used – smartphone, home PC, work PC, or tablet – by the size of their employer: <20 employees, 20-499 employees, or 500+ employees.
Employees have more ways than ever before to communicate with each other and with customers – email, text, and platforms like Zoom, Slack, and Microsoft Teams. However, work-related voice phone calls remain a solid staple among the majority of employees. Nearly 60% of American and almost half of Japanese employees regularly use one of their connected devices to make or receive work-related phone calls. This MetaFAQs reports on the number of employees regularly using their connected devices for work-related phone calls, detailing each device type used – smartphone, home PC, work PC, or tablet – by the size of their employer: <20 employees, 20-499 employees, or 500+ employees.
Work-related video conferences had been growing in use even before the pandemic. Platforms such as Microsoft Teams, Zoom, and Webex solidified their prominence, even while employees have many other ways to communicate – email, text, and collaboration platforms like Slack and Microsoft Teams. Nearly between 33% and 43% of employees in the US, UK, Germany, and Japan regularly use one of their connected devices to participate in work-related video group meetings. This MetaFAQs reports on the number of employees regularly using their connected devices for work-related video group meetings, detailing each device type used – smartphone, home PC, work PC, or tablet – by the size of their employer: <20 employees, 20-499 employees, or 500+ employees.