Work/life balance – MetaFacts TUP Client Portal

February 4, 2025March 13, 2025

Aging ASUS work computers due for a refresh

Background:

ASUS made its name on well-crafted yet lower-priced computers. This continues its appeal to budget-conscious employers. In the mad dash to support remote workers with adequate technology, at least among those employers who deigned to do so, a higher-than-average share turned to brands such as ASUS. With Microsoft Windows 10 support expiring, many of the ASUS computers in the installed base will need refreshing soon. However, with the prospect of higher costs spurred by challenges brought on by US tariffs, likely supply chain challenges, and general economic disruptions, employers are at a crossroads with their technology investments. Remote work patterns have remained generally unchanged since the first year of Covid lockdowns, and the expectation is that they will continue for most employers. This makes the ASUS base worthy of consideration since many will be due for replacements.

Approach:

This one-time TUP data cut profiles active employed computer users by those using ASUS versus users of any other work computer brand. We profile the age of computers in active use, a comprehensive demographic profile of current customers and usage levels in hours and breadth of activities. MetaFacts further identifies the activities conducted most often, including remote work status. Furthermore, we profile the AI attitudes and behaviors of ASUS and non-ASUS work computer users.

These results are based on the MetaFacts TUP/Technology User Profile 2024 datasets. Of these, 2,340 respondents represent employed online adults in the US, Germany, the UK, and Japan who actively use a work/employer-provided computer.

The TUP data cut features a set of standardized cross-tabulations from TUP/Technology User Profile 2024 in Excel format. It also includes a topline summary.

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Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used with a generative AI system without separate licensing and express written permission. To share or quote excerpts, please contact MetaFacts.

February 3, 2025March 25, 2025

Lenovo work computer users-a stable if unexcited group

Background:

Lenovo continues to champion the well-established ThinkPad brand of mobile computers, maintaining its reach into both commercial and consumer markets.

Many employees, especially information workers, continue working remotely, and a robust share of employers have supported them with work notebooks.

And, Lenovo has managed to attract a unique set of users and employers.

However, as Lenovo and its competitors seek to advance their offerings and delight employees – and the decision-makers who choose which computer brands and models to outfit employees with – they face the challenge that comes with a less-involved workforce.

Approach:

This one-time TUP data cut profiles active employed computer users by those using Lenovo versus users of any other work computer brand. We profile the age of computers in active use, a comprehensive demographic profile of current customers and usage levels in hours and breadth of activities. MetaFacts further identifies the activities conducted most often, including remote work status. Furthermore, we profile the AI attitudes and behaviors of Lenovo and non-Lenovo work computer users.

The TUP data cut features a set of standardized cross-tabulations from TUP/Technology User Profile 2024 in Excel format. It also includes a topline summary.

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February 2, 2025March 25, 2025

Apple work computer users at a crossroads

Background:

Apple has continued to remain an underdog within the commercial computer market, with a consistently lower market share than Windows-based computers. With Apple’s growing emphasis on its own silicon and other technical innovations from displays to operating system integration, Apple has managed to maintain loyalty among employees as well as commercial IT/IS decision-makers.

The looming prospect of Microsoft withdrawing support from Windows 10, the chance to leverage AI and ML using Apple’s silicon, and to tap into the continued expansion of Apple’s footprint with its many consumer products and services presents opportunities for Apple to expand its reach into the hands of employees.

However, with the prospect of higher costs spurred by challenges brought on by US tariff uncertainty, likely supply chain challenges, and general economic disruptions, employers are at a crossroads with their technology investments. Remote work patterns have remained generally unchanged since the first year of Covid lockdowns, and the expectation is that they will continue for most employers.

Approach:

This one-time TUP data cut profiles active employed computer users by those using Apple computers versus users of any other work computer brand. We profile the age of computers in active use, a comprehensive demographic profile of current customers and usage levels in hours and breadth of activities. MetaFacts further identifies the activities conducted most often, including remote work status. Furthermore, we profile the AI attitudes and behaviors of Apple and non-Apple work computer users.

The TUP data cut features a set of standardized cross-tabulations from TUP/Technology User Profile 2024 in Excel format. It also includes a topline summary.

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October 11, 2024November 6, 2024

Employees expect remote work arrangements to endure

Background:

How long will remote work continue? Will the hybrid arrangements persist, or will we be back to all or nothing? Working remotely suddenly expanded into the mainstream in early 2020 in response to the COVID-19 pandemic. In each subsequent year, employees and employers have been adapting to shifting conditions, each wondering about the road ahead. The unknowns hold many implications, including the type of technology employees will use, buy, or that employers may provide to them.

Approach:

This MetaFAQs is based on the responses of 23,671 employees over three years from the MetaFacts TUP/Technology User Profile 2022 through 2024 waves, spanning the US, Germany, the UK, Japan, and China. It reports the percentage of online adults expecting to work remotely in the next 12 months—ranging from never, to occasionally, and up to always. This is further split by age group (18-39 and 40+) and global and US views. These results are drawn from the standard published TUP tables named 200 WFHxEMPAGE.

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September 26, 2024November 6, 2024

The aging home computer installed base as most generations delay refreshing

Background:
Headwinds have faced home computers for years. Prior to the pandemic, adults worldwide were relying less on home computers and more on smartphones, tablets, or for some of the employed, work computers. With the onset of the pandemic, many employees, students, and parents turned to home computers for entertainment, shopping, or to get work done. Now, as many employees and students are returning to previously-established routines, home computer usage levels are returning to the established long-term trend.

Approach:
MetaFacts surveyed 81,608 online adults in the US, Germany, UK, and Japan from 2018 through 2024 as part of its annual TUP/Technology User Profile study. Within the survey, as part of detailing the multiple devices that respondents regularly use – smartphones, computers, tablets, and game consoles – we have them report if they are using a home computer, and how recently they acquired it.

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September 24, 2024November 14, 2024

Home printer market growth quadrants & long-term trends

Background:

The use of home printers has declined as a growing share of technology users increasingly transform their images, documents and interactions to digital. Furthermore, users have migrated many activities away from home computers. This TUPdate identifies the areas with the highest potential for growth and near-term acquisition of home printers.

Approach:

This research measures the active market penetration rates among global and American adults. Results are based on a survey of 13,561 online adults in the US, Germany, UK, Japan, and China, drawn and weighted to be representative of the online population. From this dataset, MetaFacts screened and profiled 6,609 respondents who are using a home printer or plan to acquire one within the next 12 months. This analysis reports on the market based on user’s current and planned use of a home printer in four quadrants: growth, replacement, holding, and uninvolved. MetaFacts also tapped into its surveys of 109,946 respondents from 2017 through 2024 to detail trends in active home printer and home computer usage. This analysis uses data on home printer brand, home printing activities, current and expected remote work status, employment status, respondent age, and home printer age.

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March 18, 2024October 17, 2024

Younger workers extend remote working trend

The early pandemic shift to working remotely remains an expectation among workers across more than one developed country. Over the last three years, most workers in nearly every country surveyed expect to continue working remotely. The age gap is widening, with the highest share of remote work expectations among younger workers.

This MetaFAQs reports on the percentage of online workers across the US, Germany, the UK, Japan, and China who expect to work remotely one year in the future, split by those aged 18 to 39 and those aged 40 and above. Report [TUP_doc_2024_0318_owft] in TUP Lenses: User Profile; Work/Life Balance

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February 28, 2024April 24, 2024

Computer penetration rates drop, but less so among older adults in many countries

Computer usage has declined among adults across many countries as an increasing number rely on their smartphones for activities from shopping to checking email. To the extent active computer penetration rates have been sustained, they have been supported mostly by older adults in Germany, Japan, and the US. In the UK and China, the age gap is less pronounced.

This MetaFAQs reports on the percentage of online adults who actively use a home computer, employer-provided computer, or any other computer such as one owned by a cybercafé, school, or library. The results are split by country and age category. Report [TUP_doc_2024_0228_agpt] in TUP Lenses: Devices; PCs; User Profile

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February 24, 2024October 17, 2024

Remote work rates continue their slow decline, favoring no single age group

Remote working rates continue to hover around the midway mark across the US, Germany, and the UK. In Japan, the rates are lower and among China’s socioeconomic elite, rates are higher. In all countries surveyed except China, the remote working rate is somewhat lower than in 2021. No single age group has significantly higher or lower remote working rates.

This MetaFAQs reports on the percentage of working adults who ever work remotely, split by country and age group. Report [TUP_doc_2024_0224_ywft] in TUP Lenses: User Profile; Work/Life Balance

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February 14, 2024April 24, 2024

Work PCs still trail home PCs even as home PC usage drops

Many more workers use a home PC than a work PC, although the trend in some countries is that some medium-sized and larger employers are providing computers. Even as home PC usage continues its decline, employed home computer users still far outnumber work PC employees.

This MetaFAQs reports on the percentage of US, German, UK, Japanese, and Chinese workers who use a home PC and an employer PC, split by employer size. Report [TUP_doc_2024_0214_hwpt] in TUP Lenses: PCs; Work/Life Balance; User Profile

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