How different are advantaged from disadvantaged Americans in whether or not they use a PC, whether personally owned, employer-provided, for self-employment, school, or another one? How much has this changed since before the pandemic? How do historically socioeconomically advantaged groups such as high-income or college graduates compare to disadvantaged groups such as single parents, low-income, less-educated, elderly, or people of color? This TUP analysis reports on the penetration of PCs within each socioeconomic group.
Employer profile of those working from home [TUPdate]
Working from home has been a widespread response to the pandemic, although it is not an option for everyone, nor does every employer support it. Nearly a third of employees that work from home work for an employer with less than 20 employees, twice the rate of those not working from home. This TUPdate reports on online Americans that do and don’t work from home by employer size and employment status.
American smartphone carrier brands [MetaFAQs]
Three carrier brands dominate American smartphone users. This MetaFAQs reports on the current share of smartphone brands actively used by online American adults.
Communication patterns shift showing Zoom fatigue
Email continues to lead as the major communication activity across all devices. One-to-one video calls have grown rapidly. Worldwide and US employees are showing their Zoom/Webex fatigue, as both work and personal web-based group meetings have subsided.
Demographics of those working from home [TUPdate]
Workers working from home are younger than average, more often married or coupled than single, and more likely to be a college graduate. This TUPdate reports on the age, marital status, and educational attainment of employees regularly working from home, as well as their household demographics: household size, income, presence of children, and ownership or rental of dwelling.
Smartphone brand share by country [MetaFAQs]
The market share of actively used smartphones varies substantially by country. Apple leads where Samsung or Huawei don’t, and vice versa. This MetaFAQs reports on the share of active installed based on online adults in the US, Germany, UK, Japan, and China’s most-educated adults.
Communication distinctive for remote workers [TUPdate]
Working from home requires more communication than ever, both a broad range of devices (smartphones, computers, tablets), and types (calls, messages, meetings with and without video). Employees working from home use computers for different communication activities than they do with smartphones. This TUPdate compares a detailed list of communication activities among those working from home and those not working from home, and also identifies which devices – PCs, smartphones, or others – are used the most for communication by work from home status.
Smartwatch purchase plans
Among online Americans, purchase intentions for Apple Watches outpace those for Android Smartwatches.
For most, PCs are first for connecting
Worldwide, smartphones have grown to be the primary device used the most by nearly half of online adults. Among American adults, PC usage continues to lead, although the gap has narrowed.
Activities for PCs versus smartphones
Users with a choice of devices choose home PCs over smartphones more often for certain entertainment and shopping activities. Conversely, users choose smartphones over home PCs for other activities such as listening to paid streaming music. This MetaFAQs reports on which activities out of over 80 activities are done with smartphones, home PCs, or game consoles versus any of the other types of devices.