Headsets – our sound islands [TUPdate]

Dan Ness, Principal Analyst, MetaFacts – December 10, 2020

Wireless Bluetooth headsets get a booster

Wireless Bluetooth headsets have been in the news lately, widely promoted as a year-end gift accessory. As a category, they have been available for decades, so why the latest emphasis, and is there enough demand for them?

Market demand has gotten stronger during 2020 in large part due to changed playing and working conditions. With the pandemic and stay-at-home restrictions worldwide, many people are now nearby a distinct set of people than they might interact with at their workplace or school. While quarantines can be a bonding experience, there can be added pressure when the sounds we make or listen to impinge on others.

Listening widespread, although differs by device type

Beauty is in the eye of the beholder, or perhaps the ear. The music some may consider beautiful may seem like noise to others. Similarly, the phone call we may think thoughtful may sound to others like distracting chatter.

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Wireless Bluetooth headsets by smartphone operating system [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, December 8, 2020 Who uses wireless Bluetooth headsets more – iPhone users or Android smartphone users? This MetaFAQs reports on the relative popularity between the two ecosystems, as well as splitting out whether in-ear or over-the-ear designs are used more than the other. About MetaFAQs MetaFAQs are answers to frequently…

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Smart Displays barely visible [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, December 7, 2020 Are Smart Displays Making Any Headway? With videoconferencing entering the mainstream, and getting a recent boost during pandemic stay-at-home orders, there was a possibility that Smart Displays would get broad market acceptance. Based on our most recent research results in TUP/Technology User Profile 2020, market penetration is…

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Wireless Bluetooth headsets by country [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, December 1, 2020 Wireless Bluetooth headsets have become a handy accessory for roughly one in four online adults in the US, Germany, UK, and Japan. More users are choosing in-ear designs than over-the-year types. This research is based on surveys with 12,516 online adults in the US, Germany, UK, and…

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Remote home control gaining acceptance [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, November 20, 2020

If our homes are our castles, how many of us are controlling our domain remotely? Is there a difference by country in managing home security, climate, or lighting? How does this vary by device – smartphones, home PCs, work PCs, or tablets?

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Apple’s share of active smartwatches [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, November 17, 2020 What is Apple’s share of actively used smartwatches? How does this vary between the US, the UK, Germany, and Japan? How has this changed in recent years? This MetaFAQs reports on Apple’s share of the active installed base across four countries and four years. About MetaFAQs MetaFAQs…

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How prevalent are listening activities? [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, November 8, 2020 How prevalent or ubiquitous are listening activities? Are all smartphones, PCs, and tablets being used for some type of listening activity – music, TV, movies, phone calls, or video calls? This MetaFAQ reports on the percent of online adults who regularly do some type of listening activity,…

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Watching the watches – smartwatches and fitness bands [TUPdate]

Dan Ness, Principal Analyst, MetaFacts, December 12, 2019

Smartwatch and fitness band penetration tapers to 2016 levels

The race for the wrist has settled into a larger-than-niche and less-than-majority position. Over the last three years, the share of online Americans using at least one smartwatch has grown from one in six to one in five, only to settle back to the one-in-six level. This is based on the TUP/Technology User Profile 2019 survey of 8,060 online adults in the US, and from the prior three annual waves.

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