Category: Devices

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Profile of American gaming desktop PC users

Having fun and winning is essential to many Americans, and some buy specialized desktop PCs designed for optimal performance and upgradeability. This MetaFAQs profiles the small, hardy group of intensive mobile gamers, the 8% of online Americans actively using gaming desktops, detailing the critical demographic and behavioral factors distinctive from the average American online adult: age group and age within gender, employment status, household size, number of home PCs used, and mix of technology ecosystems.

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Profile of American Chromebook users

Chromebooks have maintained a larger-than-life aspect, acting as a looming threat to Windows & Apple computers. However, their promise of lower price and connected collaboration has not yet been proven since the products are only being regularly used by 6% of American adults. This MetaFAQs profiles the small, hardy group of active Chromebook users, numbering 12.7 million online Americans, detailing the critical demographic and behavioral factors distinctive from the average American online adult: age group within gender, employment status, life stage, and mix of technology ecosystems.

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Profile of Americans actively using a Google assistant or Google-brand speakers

Google aims to be ubiquitous and have competitive offerings to Apple, Amazon, and others. As a class, voice assistants and speakers have expanded in use by fits and starts. Only one in four Americans use a Google voice assistant or Google-brand speaker. This MetaFAQs profiles these active voice users by their age, age within gender, employment status, presence of children, life stage, number of computers used, and mix of technology ecosystems.

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Profile of Americans actively using Amazon Alexa or Echo speakers

Making it easy to buy products goes well beyond Amazon’s 1-click online screens – with Amazon’s Alexa voice assistant. Amazon offers its voice assistant and smart speaker competitors to Apple, Google, and others. Only one in five American adults regularly use Amazon Alexa or an Amazon-branded smart speaker. This MetaFAQs profiles American active Amazon Alexa & Echo smart speaker users by several critical demographic and behavioral factors distinctive from the average American online adult: age group and age within gender, employment status, presence of children, life stage, number of PCs used, and mix of technology ecosystems.

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Trends in voice assistant usage

Voices have the promise to enable a keyboard-free digital experience, and yet regular usage has not reached even half of the population. This MetaFAQs reports on the percentage of online adults in the US, Germany, UK, and Japan that regularly use a voice assistant or smart speaker.

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Platforms for employees using professional creative software for work purposes

Employees have a wide range of devices they regularly use for many work-related activities. Professional creative software is often the most demanding. However, the response to the pandemic has led to many employees working from home and using different devices than they typically use.

This MetaFAQs reports on the number of US, Germany, UK, and Japanese employees who regularly use professional creative software. It details how many use it on their primary computer, home computer, work computer, smartphone, or tablet.

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