Americans use various connected devices to play games—but not as much as they used to. Since 2016, fewer Americans regularly play an immersive or other game with each passing year.
This MetaFAQs reports the trend in active use by online Americans by platform – game consoles, smartphones, PCs, and tablets – from 2016 through 2020. The research results showcase the TUP/Technology User Profile study, MetaFacts’ survey of a representative sample of online American adults profiling the full market’s use of technology products and services. The current wave of TUP is TUP/Technology User Profile 2020, which is TUP’s 38th annual.
Samsung laptop progress [TUPdate]
While Samsung may be well known for its smartphones, Android tablets, and even refrigerators, its other devices–like PCs–have not achieved such notoriety. However, they are making strides to keep up with the competition—namely Apple.
This TUPdate reports on penetration rates between Samsung and Apple across countries, within their respective user bases, among their smartphone users, by age group, and technology ecosystem. This report measures online adults in the US, Germany, the UK, Japan, and China from TUP/Technology User Profile 2020, which is TUP’s 38th annual. It also includes data from TUP 2018 and 2019.
Samsung and Apple users by age group and country [MetaFAQs]
Age may be just a number, but a user’s age can tell us a lot about their preferences—especially between top competitors Samsung and Apple. Since each company is striving to expand its core base beyond smartphones to more PCs/Macs and tablets, it’s worth noting that there is a distinct difference in market penetration by age group.
This MetaFAQs details the device-type penetration of Samsung and Apple’s smartphones, PCs, and tablets by age group in 2020 in the US, UK, Germany, and China.
Samsung and Apple’s device type penetration within core [MetaFAQs]
The competition is fierce between Samsung and Apple. Both companies have the strongest hold of the smartphone market, and they are now trying to expand this across device types—especially within their pre-existing core customer base. One measure of brand loyalty is the range of device types that customers actively use.
This MetaFAQs details the device-type penetration of Samsung and Apple’s smartphones, PCs, and tablets within each of their respective core bases in 2020 in the US, UK, Germany, and China.
Samsung and Apple’s core penetration [MetaFAQs]
Dan Ness, Principal Analyst, MetaFacts, April 21, 2021
How does Apple’s and Samsung’s brand footprint vary by country? What share of online adults are using a smartphone, PC, or tablet from either Apple or Samsung? This MetaFAQs details the market penetration of Samsung and Apple’s core products – smartphones, PCs, or tablets – in 2020 in the US, UK, Germany, and China.
How old are home laptops? [MetaFAQs]
Between Apple, Google OS, and Windows notebooks–how old are home laptops? Is the average age of a home notebook PC much older among online adults in Japan than in Germany or the US? Are home MacBooks used longer than Windows laptops? How do Chromebooks stack up in longevity?
This MetaFAQs reports on the average age of home notebooks by operating system family and country. This report measures online adults in the US, Germany, the UK, Japan, China, and India from TUP/Technology User Profile 2020, which is TUP’s 38th annual.
Trends in PC form factor penetration [MetaFAQs]
Which PCs are the most widely used across the globe? How widely accepted are AiO (All-in-One desktop) and Mini PCs? How does their market penetration compare to laptops and tower desktops? How has this market penetration changed?
This MetaFAQs details the penetration of notebook/laptop PCs, tower desktop PCs, AiO PCs, and Mini PCs from 2017 through 2020 in the US, UK, Germany, and China.
Home PC users by age in the US [MetaFAQs]
Are younger Americans embracing or avoiding home PCs? Have some home PC brands attracted a younger or an older clientele?
This MetaFAQs reports on the age of American home PC users by brand. The specific home PC brands are Dell, HP, Lenovo, Apple, Acer, and ASUS. This report measures online adults in the United States from TUP/Technology User Profile 2020, which is TUP’s 38th annual.
All-in-one desktop PCs by country [MetaFAQs]
Sometimes having “it all” is not indicative of popularity. This MetaFAQs considers: Are desktop AiOs (All-in-One desktop PCs) being widely used? Who is the installed base share leader among leading brands Apple, HP, Dell, Lenovo, and Fujitsu?
This MetaFAQs details the percentage of adults using any of the major brands of AiOs (All-in-One desktop PCs) in the US, UK, Germany, and Japan in 2020.
Preferences for tablet or home PC for activities [MetaFAQs]
How differently are tablets and home PCs being used? Among users with both tablets and home PCs, which activities are being used on both? Which activities are more unique to home PCs and which with tablets?
This MetaFAQs details the activities in common between home PC-centric, and tablet-centric users in the US, UK, Germany, and Japan in 2020. Activities measured include internet and email use, document storage, videos/movies, ad-blocking software, finance, collaboration, presentations, reading books, and taking pictures.