MetaFacts TUP/Technology User Profile analysis results for subscribers
Home PCs are very much alive and being well-used. Home PC usage rates are stable, both in overall penetration and in the number being used. Nearly all online American adults regularly use a home PC, yet they see them differently. Younger Americans see them as adding to their entertainment, while for older adults it helps…
Home PCs continue to be a feature of online Americans. Four out of five online American adults regularly use a home PC, and this share has remained unchanged from 2015 through 2019. This is based on results from the 2015 through 2019 waves of TUP/Technology User Profile.
The race for the wrist has settled into a larger-than-niche and less-than-majority position. Over the last three years, the share of online Americans using at least one smartwatch has grown from one in six to one in five, only to settle back to the one-in-six level. This is based on the TUP/Technology User Profile 2019 survey of 8,060 online adults in the US, and from the prior three annual waves.
Users vote with their fingers, demonstrating what they like by what they use. The top combination includes two devices – a notebook and smartphone and no desktop or tablet – and is actively used by nearly one in seven (14%) online adults in the US.
This is based on the four most recent waves of TUP/Technology User Profile, 2016 through 2019 waves. These were based on 7,336, 7,521, 7,886, and 8,060 US online adult representative responses, respectively.
The top five combinations are used by well over half (59%) of online Americans. All the top combinations include a smartphone, three include a desktop, three include a notebook, and two include a tablet. Four of these major combinations have remained the most widely used for the last four years.
Overview Playing games is a regular activity for most adults whether using game consoles or gaming PCs, or any of their connected devices – mobile phones, tablets, or PCs. Convenience Gamers – those using only a connected device to play games – have near-equal market penetration to Dedicated Gamers – users of game consoles or…
Printing at home has changed in recent years. Printer manufacturers continue to innovate to compete and encourage broad active printer use.
This TUPdate looks at the major trends in home printing in the US and examines how users have changed in both what they print and their volume of printing. Also, it examines printing trends concerning the broadened use of mobile devices. Further, it looks into whether younger adults print more or less than older ones and whether the presence of children makes a difference.
The source for this analysis is MetaFacts TUP/Technology User Profile, with results from waves 2015 through 2019, all based on surveys of from 7,326 to 8,060 online adults in the US.
Dan Ness, Principal Analyst, MetaFacts, June 21, 2019 Sometimes the slow-moving trends are the ones that get missed. Coupled with preconceived notions, these have the makings of blind spots. For many tech companies, single-person American households may be an overlooked market segment. Based on research by the U.S. Census and our TUP/Technology User Profile service,…
Dan Ness, Principal Analyst, MetaFacts, June 7, 2019 Americans continue to hang on to PCs as they expand their collection of actively connected devices. Instead of Tablets and Smartphones fully replacing PCs, they have added to the mix. Even so, the most-dedicated core of PC has settled to a stable size following the shift. This…
Dan Ness, Principal Analyst, MetaFacts, May 30, 2019 Finger foibles? Muscle memory? Most of us have done it – found our fingers fumbling for a key that isn’t on this keyboard, tapping a screen that’s not touch-sensitive, or expecting some function that’s not available on the device we’re using. Juggling devices across multiple operating system…
Dan Ness, Principal Analyst, MetaFacts, May 22, 2019 Most Americans value their privacy, although many have resigned themselves to having less, while others are taking steps to better safeguard theirs. Are privacy concerns a factor affecting the behavior or everyday Americans? Do attitudes and beliefs around privacy affect technology usage? Do Americans trust some brands…