Profile of Americans using Snapchat

Snapchat came strongly out of the gate on its inception. While it hasn’t replaced behemoth Facebook or Instagram (yet), it has managed to gain the regular attention of America’s youngest female adults. This MetaFAQs profiles American Snapchat users by several critical demographic and behavioral factors distinctive from the average American online adult: age group and age within gender, employment status, household size, life stage, and mix of technology ecosystems.

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