Smartphones have rapidly, although not completely, replaced feature phones. Smartphone users have expanded their range of activities with new uses while also increasingly migrating activities from computers and tablets. This TUP Highlights Report profiles smartphones – their market penetration, user demographic profile, regular activities, usage profile, key competitors, and purchase plans.
This TUP Highlights report includes the following sections: penetration of smartphones versus feature phones, smartphone brand share, top activities for smartphones, smartphone carrier share, smartphone usage profile, trends in technology ecosystems, major activities for a market segment, and the profile of smartphone users.
Activities for PCs versus smartphones
Users with a choice of devices choose home PCs over smartphones more often for certain entertainment and shopping activities. Conversely, users choose smartphones over home PCs for other activities such as listening to paid streaming music. This MetaFAQs reports on which activities out of over 80 activities are done with smartphones, home PCs, or game consoles versus any of the other types of devices.
Students and their technology
College students are visible users of technology devices. During the pandemic, their collection of actively used devices has shifted slightly. Worldwide, Windows PCs are the leading device followed by iPhones, which are reaching more students. Among Americans, Apple OS devices top the list, partly due to broader iPhone penetration.
Tablets used for educational activities [MetaFAQs]
How prevalent are educational activities with tablets? Are more adults’ tablets being used for educational activities for adults or for children?
This MetaFAQs details the percentage of online adults in 2020 who report using their tablets for adults’ and/or children’s educational activities in the US, UK, Germany, and Japan.
Children’s schoolwork and parent’s devices [TUPdate]
In 2020, use of connected devices at home was often on the rise—especially with school-aged children spending more time in the home. This TUPdate considers how such changes may have impacted device use for children’s schoolwork/education. This report looks at which devices were being used most regularly for schoolwork for children aged 6-17 or 6-11, by gender of the adult with school-aged children in the household, and by the number of home PCs. This TUPdate considers online adults in the US, UK, Germany, and Japan from TUP/Technology User Profile 2020, which is TUP’s 38th annual.
Children’s schoolwork by device type-American adults with kids 6-17 by adult’s gender [MetaFAQs]
Dan Ness, Principal Analyst, MetaFacts, March 24, 2021
There are many ways for school-age children to get help with their schoolwork. This MetaFAQs looks at the connected devices that adults regularly use to help – PCs, smartphones, or tablets.
Schoolwork and younger children’s education by device type [MetaFAQs]
To what extent did at-home education impact device use during 2020? During pandemic times, many school-aged children, especially younger ones, were getting their education at home. This MetaFAQs reports on adults’ connected devices for children’s schoolwork and other educational activities. We have split the results by device type – home PC, smartphone, tablet, or work PC – and country – the US, Germany, the UK, and Japan. This MetaFAQs uses results from the TUP/Technology User Profile 2020, which is TUP’s 38th annual.
Employees across industries using home PCs for work [MetaFAQs]
Dan Ness, Principal Analyst, MetaFacts, November 11, 2020 How many employees use their home PC for work? How is this different depending on the employer’s industry? We addressed this question with the most recent wave of MetaFacts TUP/Technology User Profile 2020. About MetaFAQs MetaFAQs are answers to frequently asked questions about technology users. The research…
Industry notebooks – Windows dominate, MacBooks solid #2, few Chromebooks [MetaFAQs]
Dan Ness, Principal Analyst, MetaFacts, November 10, 2020 Where do Chromebooks and MacBooks stand in the workplace? How far have they made inroads? Do Windows notebooks dominate in every industry? How does this vary by the employee’s vertical market? This MetaFAQs reports on the active use of a Windows notebook, Apple MacBook, or a Chromebook…
Chromebooks make a tiny dent with parents [MetaFAQs]
Dan Ness, Principal Analyst, MetaFacts, October 25, 2020 Chromebooks have been offered as a low-cost alternative to full-featured Windows and Apple notebooks. One often-cited segment includes students and their parents. This MetaFAQs looks into the active installed base of Chromebooks among parents in the US, the UK, Germany, Japan, and China. The COVID-19 pandemic and…