Windows and Apple computers decline in use while iPhone and Androids battle

Online adults around the world have continued to use fewer devices than in the past. Computers have been declining in use both in numbers and overall market penetration. Windows PCs have continued their trend of being used by fewer adults, as smartphones grow in their breadth of usage. This MetaFAQs reports on the percentage of online adults using Windows PCs, Apple Macs, Apple iPhones, Android smartphones, Apple iPads, Android tablets, and Windows tablets.

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Apple leads competitors in brand footprint dominance

Apple has continued its dominance of the brand footprint, with half of most online adults using at least one of their iPhones, Macs, or iPads. Market penetration for computer makers is shrinking.
This MetaFAQs reports on the percentage of online adults in the US, Germany, UK, Japan, and China who are using any smartphone, computer, tablet, or game console from Apple, Samsung, HP, Dell, Sony, Microsoft, Nintendo, Lenovo, Google, Acer, Asus, or LG.

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Foldable smartphone early adopters

Foldables – smartphones with screens that can be folded – have received substantial media attention while actual sales have been limited. MetaFacts tested the actual acceptance of foldable smartphones among the general online public. (Note: This survey is of the general online public, not only of early adopters, technology enthusiasts, or influencers.) MetaFacts added one question to the annual TUP/Technology User Profile questionnaire and we found 121 respondents that report using a foldable smartphone out of 13,641 online adult respondents across the US, UK, Germany, Japan, and China. The highest share of usage was for Huawei foldable in China.
This sample size is too tiny to profile or size foldables users definitively. Treat the following as directional about the earliest foldables adopters. We can use these research results as confirmation that actual current foldables usage is minimal.

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Profile of Americans actively using wireless item trackers

Technology consumers have stuff, lots of stuff. The expansion of wireless networks has enabled a broader mesh that promises better to locate one’s items. This MetaFAQs profiles the early adopters – the 14% of online Americans actively using wireless item trackers, detailing the critical demographic and behavioral factors distinctive from the average American online adult: age group and age within gender, employment status, household size, life stage, number of home PCs used, and mix of technology ecosystems.

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Profile of Americans actively using Apple Siri voice assistant

Controlling one’s environment by simply speaking has been the stuff of science fiction for decades. Apple was an early entrant with its PlainTalk speech recognition technology on certain Macintoshes in the 1990’s. Since its renewed entrance with Apple Siri on iPhones a decade ago, active market penetration has climbed to exceed one in five online Americans. This MetaFAQs profiles American active Apple Siri users by several critical demographic and behavioral factors distinctive from the average American online adult: age group and age within gender, employment status, household size, life stage, and number of PCs used.

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Work/Life Balance TUP Lens [Highlights]

With the pandemic, many more employees are working from home. This TUP Highlights Report profiles employees by how often they work from home and their expectations of the near future. It profiles them demographically, by their type of employer, their connected devices, and their work-related activities.

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