During the pandemic, socioeconomically advantaged groups changed their collection and usage of technology devices differently than historically disadvantaged groups. Partnered American employed homeowner college graduates with children are a group that has many of the factors positively aligned with advantaged groups. This group has some of the highest penetration rates for technology products. This group significantly increased its collection of connected devices between 2020 and 2021, even while it already had more than the average advantaged American. This TUPdate reports on this group’s status and change in connected devices by type – PCs, home PCs, work PCs, smartphones, game consoles, tablets, and feature phones. It also reports their work from home status, hourly device usage, and market size.
Mobile Phones TUP Lens
Smartphones have rapidly, although not completely, replaced feature phones. Smartphone users have expanded their range of activities with new uses while also increasingly migrating activities from computers and tablets. This TUP Highlights Report profiles smartphones – their market penetration, user demographic profile, regular activities, usage profile, key competitors, and purchase plans.
This TUP Highlights report includes the following sections: penetration of smartphones versus feature phones, smartphone brand share, top activities for smartphones, smartphone carrier share, smartphone usage profile, trends in technology ecosystems, major activities for a market segment, and the profile of smartphone users.
Demographics of those working from home [TUPdate]
Workers working from home are younger than average, more often married or coupled than single, and more likely to be a college graduate. This TUPdate reports on the age, marital status, and educational attainment of employees regularly working from home, as well as their household demographics: household size, income, presence of children, and ownership or rental of dwelling.
Activities for PCs versus smartphones
Users with a choice of devices choose home PCs over smartphones more often for certain entertainment and shopping activities. Conversely, users choose smartphones over home PCs for other activities such as listening to paid streaming music. This MetaFAQs reports on which activities out of over 80 activities are done with smartphones, home PCs, or game consoles versus any of the other types of devices.
Children’s schoolwork and parent’s devices [TUPdate]
In 2020, use of connected devices at home was often on the rise—especially with school-aged children spending more time in the home. This TUPdate considers how such changes may have impacted device use for children’s schoolwork/education. This report looks at which devices were being used most regularly for schoolwork for children aged 6-17 or 6-11, by gender of the adult with school-aged children in the household, and by the number of home PCs. This TUPdate considers online adults in the US, UK, Germany, and Japan from TUP/Technology User Profile 2020, which is TUP’s 38th annual.
Number of home PCs used by American adults with school-age children [MetaFAQs]
American parents of school-aged children actively use home PCs—but who uses them the most? There is a difference between whether the adult is male or female. This MetaFAQs reports on the number of home PCs being actively used among American adults with school-age children (age 6-17) split by the gender of the adult. This MetaFAQs uses results from the TUP/Technology User Profile 2020, which is TUP’s 38th annual.
Children’s schoolwork by device type-American adults with kids 6-17 by adult’s gender [MetaFAQs]
Dan Ness, Principal Analyst, MetaFacts, March 24, 2021
There are many ways for school-age children to get help with their schoolwork. This MetaFAQs looks at the connected devices that adults regularly use to help – PCs, smartphones, or tablets.
Schoolwork and younger children’s education by device type [MetaFAQs]
To what extent did at-home education impact device use during 2020? During pandemic times, many school-aged children, especially younger ones, were getting their education at home. This MetaFAQs reports on adults’ connected devices for children’s schoolwork and other educational activities. We have split the results by device type – home PC, smartphone, tablet, or work PC – and country – the US, Germany, the UK, and Japan. This MetaFAQs uses results from the TUP/Technology User Profile 2020, which is TUP’s 38th annual.
It’s a man’s world – devices used by American adults with school-age children [MetaFAQs]
Adult men with school-aged children in the home report using more technology at home than do adult women. But what devices are favored by which gender? If there are differences, which devices are used most often by either? Is there much of a gap in their usage?
This MetaFAQs reports on the penetration of crucial connected devices among American adults with school-aged children (6-17) by gender. This MetaFAQs uses results from the TUP/Technology User Profile 2020, which is TUP’s 38th annual.
Chromebooks make a tiny dent with parents
Dan Ness, Principal Analyst, MetaFacts, October 25, 2020 Chromebooks have been offered as a low-cost alternative to full-featured Windows and Apple notebooks. One often-cited segment includes students and their parents. This MetaFAQs looks into the active installed base of Chromebooks among parents in the US, the UK, Germany, Japan, and China. The COVID-19 pandemic and…