Profile of Americans using Facebook, Instagram, or WhatsApp

Meta engages nearly three-fourths of online Americans with its Facebook, Instagram, or WhatsApp platform. This MetaFAQs profiles American users of any of the three, Facebook, Instagram, or WhatsApp, by several critical demographic and behavioral factors distinctive from the average American online adult: age, age within gender, employment status, household size, life stage, number of home PCs used, and mix of technology ecosystems.

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