Tag: Game-playing

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Profile of American smartphone game-players

Fun is essential, even when standing in line, and a unique segment of game-players reach for their smartphones to play. This MetaFAQs profiles the sizable, if a casual, group of smartphone game-players, the 32% of online Americans using a smartphone to play games, detailing the critical demographic and behavioral factors distinctive from the average American online adult: age, gender, age within gender, employment status, household size, and life stage.

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Profile of Americans using gaming PCs

Dan Ness, Principal Analyst, MetaFacts, October 9, 2021

Profile of Americans using gaming PCs

  • All online American adults who regularly use a gaming PC
    • They number 25.3 million – 12% of all online American adults
    • Defined as using a “Gaming desktop or gaming notebook – designed for playing video games, such as with special video cards and extra memory”
  • Profiled by characteristics that are distinctive
    • Only profiled by those characteristics which have an index of 80 or below and 120 and above – those which are 20% above or below the average by category 
  • Expressed as market penetration – the percentage of online adults within each group
  • Distinctive characteristics profiles
    • Age, gender, age within gender
    • Employment status
    • Presence of children
    • Household size
    • Life stage (age, employment status, presence of children)
    • Number of home PCs used
    • Technology ecosystems
  • Characteristics examined and not found to be distinct
    • Educational attainment

Americans who regularly use a gaming PC by age group

  • Gaming PC users skew younger
    • Game console use is strongest among the youngest American adults – aged 18-44
    • Penetration among online Americans aged 18-44 is 19%-20%
  • Beyond age 45, the rate drops steeply
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Profile of American game console users

Dan Ness, Principal Analyst, MetaFacts, October 2, 2021

Profile of American game console users

  • All online American adults who regularly use a game console
    • They number 77 million – 35% of all online American adults
  • Profiled by characteristics that are distinctive
    • Only profiled by those characteristics which have an index of 80 or below and 120 and above – those which are 20% above or below the average by category 
  • Expressed as market penetration – the percentage of online adults within each group
  • Distinctive characteristics profiles
    • Age, age within gender
    • Employment status
    • Presence of children
    • Household size
    • Life stage (age, employment status, presence of children)
    • Number of home PCs used
    • Technology ecosystems
  • Characteristics examined and not found to be distinct
    • Educational attainment

Americans who regularly use a game console by age group

  • Game console users skew younger
    • Game console use is strongest among the youngest American adults
  • Penetration among online Americans aged 18-34 is 58%-59%
  • Beyond age 45, the rate drops steeply
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Activities for PCs versus smartphones

Users with a choice of devices choose home PCs over smartphones more often for certain entertainment and shopping activities. Conversely, users choose smartphones over home PCs for other activities such as listening to paid streaming music. This MetaFAQs reports on which activities out of over 80 activities are done with smartphones, home PCs, or game consoles versus any of the other types of devices.

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Low scores – the decline of game-playing by Americans [MetaFAQs]

Americans use various connected devices to play games—but not as much as they used to. Since 2016, fewer Americans regularly play an immersive or other game with each passing year.
This MetaFAQs reports the trend in active use by online Americans by platform – game consoles, smartphones, PCs, and tablets – from 2016 through 2020. The research results showcase the TUP/Technology User Profile study, MetaFacts’ survey of a representative sample of online American adults profiling the full market’s use of technology products and services. The current wave of TUP is TUP/Technology User Profile 2020, which is TUP’s 38th annual.

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How many gamers? [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, December 15, 2020 How many gamers are there? Is the market size big or small? Are the people that play games online or with their connected devices a small group of busy fun-loving people, or is game-playing more widespread? This MetaFAQs answers the baseline question about how many millions of…

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PC gaming by household size [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, December 6, 2020

Is playing immersive or other games on a PC more likely in a smaller or larger household? How widespread is PC game-playing in the US, Germany, UK, and Japan by household size?

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Mobile phone game playing by household size [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, November 29, 2020

Is playing immersive or other games on a smartphone or feature phone more likely in a smaller or larger household? How widespread is mobile phone game-playing in the US, Germany, UK, and Japan by household size?

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